About

Who we are

BBDO Atlanta is a full-service advertising agency with the single-minded goal of delivering the world's most compelling commercial content. With over 250 professionals on staff, we deliver a more fully-integrated suite of strategic, creative, digital, and analytics services than any other agency in the region.

We're part of BBDO Worldwide, the world's most awarded agency network as recognized by The Gunn Report for the past eight years. BBDO has also been named Network of the Year at Cannes five years in a row and was ranked the most effective agency network in the inaugural Effie Effectiveness Index.

What We Do

BBDO's mantra is “The Work. The Work. The Work.”

Our people work day by day, campaign by campaign, and client by client, to create and deliver the most creative and effective work in the business. We work across all mediums and screens to help our clients build their brands nationally, regionally, and locally. This obsessive focus on The Work, is what drives consumer behavioral change and leads to financial reward for our clients.

Our core competencies include: advertising, strategic planning, digital, mobile and social media, direct marketing, shopper marketing, experiental marketing, research and analytics.

Within BBDO Atlanta, our four specialty resources for the North American region include: The Worth for research, analytics, and econometric modeling. ShopWork for shopper marketing. GroundWork for experiential marketing. hub+ for high volume production, distribution, localization, and customization of marketing materials.

Our roots

BBDO has been in business for over 120 years - since 1891 when George Batten first opened a one-room advertising agency, the Batten Co., at 38 Park Row in New York City. The agency merged with BDO (Barton, Durstine & Osborn) in 1928 to become BBDO. Over the following decades, BBDO became one of the world's leading creative agency networks. The Atlanta office was established in 1951 and has now grown into the seventh largest BBDO office worldwide.

Leadership

Drew Panayiotou President & CEO Debbie Lindner EVP, Chief People Officer Rich Santiago SVP, Director of Behavioral Planning
Wil Boudreau EVP, Executive Creative Director David Sackin EVP, Director of Insights & Analytics
Managing Director, The Worth
Sara Jones EVP, Chief Financial Officer Doug Walker EVP, Management Director

Clients

Our client relationships are built on mutual trust, respect, and the impact of what we accomplish together. BBDO Atlanta currently works with some of the nation's leading brands:

American Red Cross Exxon mobil Georgia Pacific SC Johnson
Bayer FedEx Hormel Visa
Campbells Florida Department of Citrus ING Zoo Atlanta
Carters Foot Locker REI
Embassy Suites Georgia Lottery Starbucks